about randstad

Randstad is the world’s largest talent company and a partner of choice to clients. We are committed to providing equitable opportunities to people from all backgrounds and help them remain relevant in the rapidly changing world of work. We have a deep understanding of the labor market and help our clients to create the high-quality, diverse and agile workforces they need to succeed. Our 46,000 employees around the world make a positive impact on society by helping people to realize their true potential throughout their working life.

Randstad was founded in 1960 and is headquartered in Diemen, the Netherlands. In 2022, in our 39 markets, we helped more than 2 million people find a job that feels good and advised over 230,000 clients on their talent needs. We generated revenue of €27.6 billion. Randstad N.V. is listed on the NYSE Euronext (symbol: RAND.AS). For more information, see www.randstad.com  

Email Specialist

Location: United States, US

Notice

This position is no longer open.

Job Number: 35013

Workplace Type: On-site

Employment Type: Full Time Associate

Position Title: Email Specialist

External Description:

Randstad US is looking for an experienced Email Specialist to be part of a growing team focused on the strategic outcome of driving talent, client and prospect interactions that ultimately influence revenue. The specialist will be responsible for the automation and delivery of content across email and text, as defined by the Marketing Automation Manager. This position requires working knowledge of the HubSpot Marketing platform and the ability to learn new technologies including Iterable, Marketo, Salesforce and others.

Job-Specific Responsibilities

  • Build emails and automation campaigns to support client and talent sourcing initiatives
  • Build lists for audience segmentation based on complex data structures
  • Build campaign specific automated workflows in Hubspot
  • Maintain and document rules of engagement for clients and talent across a large data set
  • Optimize campaigns via database segmentation based on performance
  • Provide expertise on user data and segmentation for target audiences
  • Build campaign reports by exporting data and utilizing HubSpot custom report builder
  • Monitor and maintain domain sender reputation by acting as the steward of data hygiene
  • Ability to learn new automation platforms including Iterable, SendGrid and Twilio

Basic Qualifications

  • Experience executing large scale campaigns across multiple brands
  • Experience with A/B testing
  • Bachelor’s Degree
  • A minimum of 3 years professional experience on a digital or content marketing team
  • Working knowledge of inbound marketing, email marketing, list segmentation, workflows
  • Strong excel skills
  • Strong spoken and written communication skills
  • Experience with HTML/CSS, and HubSpot platforms
  • Self-motivated with critical attention to detail and deadlines
  • Ability to work independently and as part of a team driving for outcome over output.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please just let us know.

 

City:

State:

Community / Marketing Title: Email Specialist

Company Profile:

EEO Employer Verbiage:

EEO Employer Verbiage Displays here

Location_formattedLocationLong: United States, US